HARU

Know - Introduction

introduction
8 color falimies 2 pattern falimies 3 different materials 4 different widths

Design your world with color that sticks!

Colors. We live in a world of colors.
Squinting at the bright sun passing through tree leaves. City lights twinkling in star-studded skies.
The gradation of shadows in the still of the night.
How fun would it be if you could just grasp the color around you and express it your own way?
Well, we happen to have the answer.
It’s called “HARU stuck-on design”.
Design your world with colors that stick!

Sticking, stretching, taping freely.
Applying colorful adhesive tapes is so much fun.
Name any surface, from walls to furniture,
shelves and shop floors, and even artistic installations in 3D. Draw colorful lines to overlay and overlap,
sharing and following your senses and feelings,
and then removing them without a trace.
You can then start over again to create an infinite number of new designs.

A new design tool is born! Over 200 years ago,
Goethe experimented with colors and
how they could influence our emotions and psyche.
And today, we have come up with colorful tapes to create emotionally infused spaces by reinventing
the technologies of Nitto that has long been used
for industrial purposes including medical
and electrical environments.

HARU stuck-on design
The HARU philosophy is based on 8 color families that allow for new methods of expression.
A combination of different colors, patterns and textures never seen before in such conceptual variety offers many new possibilities for creative individuals and professionals. “HARU stuck-on design” hopes to inspire
a new way of designing & styling spaces.

profile

Profile

Design by SPREAD
www.spread-web.jp

SPREAD is a creative unit creating new
forms of design by incorporating all kinds
of memories. Widely engaging in various fields and providing a broad range of solutions to society featuring “color and concept” as their main approach.
Their iconic art work “Life Stripe” which expresses life styles with colors and stripe patterns have been showcased in many exhibitions around the world.


Technology by Nitto Group / Nitoms
www.nitoms.com

With a wide range of technologies nurtured over the years from electrical insulation material and adhesive tape-related businesses, the Nitto group has invented numerous high-functional sheets and
films based on ingenious combinations of those technologies to industorial,
medical, electrical and the other many fields.
As a consumer products division of
the group, Nitoms is manufacturing many products which apply those
technologies of the Nitto group.